ALL ABOUT ME
IMPORTANT MESSAGE: If you want to chat or meet up sometime around New York City, please just send me an email. Don't worry, I promise I won't think you're weird or anything like that. In fact, I do the same thing all the time.
I am Noah Rubin Brier.
My bio says this: "Noah loves the internet. But not so much for the fart-lighting videos as the metaphor it offers. He uses the web to understand the world. In his eyes, everything is linked, and Noah treats every encounter with information as a potential web waiting to be untangled."
I concur.
I am a strategist at Naked Communications, we like to say we are the world's leading provider of creative solutions to communications problems (sounds pretty impressive, huh?). Prior to that I worked as a creative lead at Renegade Marketing and before that wrote about the impact of cultural, media and demographic trends on the marketing field at American Demographics Magazine. (Obviously, anything written on this site is my opinion and has nothing to do with Naked.)
I love Mexican food and hot sauce.
I DJ. Though not so much recently. When I do, however, it's mostly house, with the occasional random tune inserted.
I live in New York City and love it.
My beer of choice is Newcastle, though I've been quite into wine lately.
I love Krakow, Poland. It's in my top 3 favorite cities in the world.
I like getting deals, a trait I inherited from my father along with a love of pretzels.
I also really like arguing.
I can be emailed at: nb [AT] noahbrier.com or you could just use my handy contact form.
PRINT CREDITS
"Buzz Giant Poster Boy." American Demographics. June, 2004.
"Move Over, Prime Time!" American Demographics. July/August, 2004.
"A $1 Million Difference." American Demographics. July/August, 2004.
"This Way App." American Demographics. September, 2004.
"The Net Difference." American Demographics. October, 2004.
"Coming of Age." American Demographics. November, 2004.
"Contagious Creations." adBUMB. August, 2005.
"Viral marketing: making the right connection." Admap. October, 2005.
"What to Expect from CGC." iMedia Connection. May, 2006.
"Power to (a Few) People." Media Magazine. August, 2007.
SPEAKING ENGAGEMENTS
"Social Media: New Guns vs. Marketing Gurus". PSFK New York (March 27, 2008). In a 'new guns' versus 'marketing gurus' debate, Josh Spear(Undercurrent) & Noah Brier (Likemind) join Marc Schiller (Electic artists) & Steve Rubel (Edelman) to debate how social media will change in 2008 and how companies can leverage this digital phenomenon in the most rewarding way. Moderated by Noelle Weaver (SS+K).
"The Great Re-bundling Debate: Should Media and Creative Come Back Together?" ad:tech Chicago (July 31, 2007). "Despite protests from a consistently familiar group of agency executives, the issue of re-bundling is back on the table. Interestingly enough, we rarely hear from clients that an “unbundled” world is a better world and a whole new class of new-breed agencies have risen up to offer clients a world of bundled services not out of convenience or differentiation but out of necessity and real-world market conditions. And although some agency executives may be in denial about what is happening across their own networks and agencies, the reality is that even in the world of unbundled agencies, re-bundling is occurring in plain sight. In this Exchange Series session, we want to hear from you on this subject and hear exactly why you think the world should remain unbundled or whether a re-bundled world is inevitable."
"Social Media: Evolution to Execution." Promo Live (September 19, 2007). "As consumers are increasingly taking control of their media consumption, smart marketers are evolving their contact strategies. With Social Media (aka Web 2.0) evolving from theoretical discussion to executable strategy, marketers are looking for ways to capitalize on the new consumer landscape. What do consumers respond to? What determines success? What can Social Media achieve for your brand?
Answering these questions and more, our diverse panel representing a wide spectrum of marketing experts will look beyond tactical examples and share insights into Social Media strategies that resonate with consumers. Our panel will discuss how to use Social Media strategies in meaningful and impactful ways that deliver results and support other marketing efforts."
"Are Brands Prepared for 2010?" Nielsen Buzzmetrics CGM Summit 2007 (October 25, 2007). "What are the leading brands doing to rewire their DNA for a world increasingly impacted by CGM? How are they changing the way their companies listen, the way they communicate, and the way they manage customer relationships? How have past CGM experiments and lessons informed marketing innovation and planning for the future? Where are we certain, where are our vulnerabilities?"
