1avin 
love the idea behind this.
would be curious to see tags/responses to social media brand logos (the obvious ones like facebook or myspace, but even some smaller/newish ones like brightkite, socialthing...).
imagine this could be a pretty compelling visual aid for a client...you spent so much time/money thinking your brand means this, well, here's what people think. now what?
good stuff, will def keep checking back.
May 9, 2008
2Noah Brier
Thanks so much avin, myspace/facebook are good ideas, will add those . . .
May 9, 2008
3Margaret
Hi Noah,
Great idea and I'm loving the execution of it. Reminds me of a simplier version of Love Marks.
Margaret
May 9, 2008
4Andy
really like this mate. very simple, very interesting.
May 9, 2008
5Christian F. Hermansen
The ultimate must be to be linked to its own brand - like google, where several mentions google as the first that comes into mind
May 9, 2008
6johnny sha
this is a great tool, and i could see it on every consumer facing companies' webpage. It could also be a prerequisite to signing onto a site, or entering a contest, or even posting a comment.
May 9, 2008
7Noah Brier
Thanks so much everyone, glad you dig it. :)
May 9, 2008
8Walter Pike
Now this is a really good idea, simple and powerful.
I want to use it.
May 10, 2008
9Lindsay Sue
This could be a great facebook application!
May 10, 2008
10liz lennon
Noah
This was not only interesting but very illuminating.
How did you design it? Is there some cool open source app or did you sweat over a hot computer and build it yourself.
Congratulations - it's deceptively simple.
Liz
May 10, 2008
11Evan
Like it a lot, Noah. Keep it up.
May 11, 2008
12jason
feels like a facebook focus group. very smart.
May 11, 2008
13Benton
I like everyone else here loves the idea man. Working with a company like a google or a naked to mashup a free rice concept with this would make it pretty fancy. Or incentivise with free Journey songs everyone loves Journey.
May 11, 2008
14David Airey
Nice idea, Noah. I've gone ahead and added a few tags, and enjoyed browsing a few too.
May 11, 2008
15Charles Frith
Bright idea!
May 12, 2008
16MANU SHARMA
hi noah i quite liked ur idea.i would request u to share its success.
May 12, 2008
17David
Great idea! Too bad the results seem to have been flooded with juvenile cursing, because I think this was a very clever experiment. I'd love to see a "safe search" version of the results.
May 12, 2008
18CP
Noah, thank you for creating this. It's not only a great time-sink but a great way to see how others interpret various brands. Keep up the great work!
-CP
May 12, 2008
19dasickis
You should restrict punctuations and spaces in the tag box so that multiple words and similar words don't make it to the tag cloud. Make everything lowercase, if it's not already. For example, in Nike (swoosh & swoosh!) are both the same word but shown differently. Also, if you do want to allow spaces (even though it says 1 word) split it up and treat every word differently. The best way I see this is using a php function to match /^[a-z]+/ and throw out everything else (I'm not sure of the actual PHP regex syntax, I always have to look it up).
May 12, 2008
20zach mattheus
Reminds me of the book Extremely Loud and Incredibly Close
by Jonathan Safran Foer, where the main character's neighbor keeps a card catalogue of sorts of all the people he's ever come in contact with described with one word.
May 12, 2008
21xgeronimo
brilliant idea. it works with anything: political parties, tomato sources, etc.
May 13, 2008
22Martin Buckland
Unique idea!
Congratulations.
Simple is best.
May 15, 2008
23Innovagon
Fantastic project!
Beste regards
Stefan
May 17, 2008
24James Hurman
Noah this is an amazing idea. I'm from New Zealand and a lot of the brands I work on are native ones. Is there any way to syndicate the technology for local use? I'd love to be able to do this for local NZ brands with NZ consumers. I'd also love to be able to compare local perceptions of a brand like Vodafone with global ones. Please let me know if there's a way to get involved. Cheers.
May 20, 2008
25Alex
A quick observation on celeb tags: It seems that male celebrities elicit tags with more positive connotations than their female counterparts. Obviously there are exceptions, but on the whole, the women seem to be getting the bulk of the criticism (e.g. "whore"). Probably due to the misogynistic double standard of female celebs being cultivated as sex objects while society on the whole refuses to liberalize its mode of thinking about sex.
May 27, 2008
26Courtney Kuehn
Somehow I missed this in the beginning of May and just heard about it now via trendcentral. To repeat what everyone here has said so far - it's great, very insightful, and easy to use and understand. Nice job. Will you ever tweak the clouds so that we can see the teeny tiny words? Say by scrolling they pop up?
June 11, 2008
27Jorge Martinez
I heard of Brand Tags a few days ago and think the concept is so simple, I love it. It's one of those ideas that could live in so many forms (assuming the subject is chosen carefully). Some that come to mind are 2008 presidential candidates, political figures, celebrities (I know you have this one covered already).
Good job,
Jorge Martinez
@pixelbug
October 19, 2008
28Bruno Carre, Brussels, Belgium
Hi Noah,
it's a great tool, reminds me of the combination of simplicity and awesomeness (is that an English word...?) of Google engine search, only for brand professionals
May 8, 2009
29Maura
Hi Noah,
Great site, really interesting concept. I'm curious if you have any information on users of the site. Basic demo information like age, gender, geographic location. How many users are participating in the site?
Just curious, who the people are that are making these brand associations.
Thanks!
Maura
June 2, 2009
May 9, 2008 |
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