Slacktivism
In an article about those click-to-give sites like FreeRice, Slate used the word “slacktivisim,” which they defined as: “easy and painless acts that allow us to feel we are doing our part to make the world a better place with the least possible mental, physical, or financial exertion.”
Let’s call the the word of the day, shall we? Also, slacktivist has a nice ring.

Hi, I'm 
Ooh, this warrants a mashup term:
Lazyweb slactivism – Asking all your blog readers to go to those click-go-give sites because you don’t feel like doing it yourself.