Welcome to the bloggy home of Noah Brier. I'm the co-founder of Percolate and general internet tinkerer. This site is about media, culture, technology, and randomness. It's been around since 2004 (I'm pretty sure). Feel free to get in touch. Get in touch.

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Who Owns Your Persona?

I’ve been waiting for something like this to happen:

In a Tuesday ruling, a federal judge in San Francisco refused to dismiss news site PhoneDog’s complaint which argued that a Twitter password and the identity of followers was a trade secret. PhoneDog claims that its former journalist, Noah Kravitz, failed to surrender the password to a Twitter account that was originally tied to the handle @phonedog_noah. Instead, says PhoneDog, he simply changed the name of the account to @noahkravitz and kept sending messages to the thousands of followers he had acquired while employed at the site.

I suspect we will see more and more of these disputes moving forward as we all deal with the rather blurry lines between our working and non-working selves. I’ve spoken to some folks at media companies who are becoming increasingly picky about how employees use social media and the connections there to their professional persona. It will be interesting to see how this plays out over the next few years.

November 11, 2011 // This post is about: , ,

Comments

  • N says:

    I’ve run into a similar situation, but opposite. My employer wanted me to use my personal Twitter/Facebook to “share” things of their choosing. “Everybody make sure to share X on Facebook.” I refused and saw this as an obvious, rational line to draw. But they weren’t entirely respectful or understanding of my wishes to not use my personal accounts for their purposes. ….very interesting topic.

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