No Buts

Apparently Bloomberg’s styleguide banned the word “but” from its stories:

Seth Mnookin’s piece on Bloomberg News, in this month’s Vanity Fair, quotes from the company’s stylebook, “The Bloomberg Way,” saying that Bloomberg banned the word “but” from its stories because it required readers “to deal with conflicting ideas in the same sentence.” It’s a little hard to tell from the context whether this rule is still in effect or not, but (there I go again) I can guarantee I will now be looking for “but”s or “however”s in every Bloomberg story I read.

bloombergStyleWRITINGMarch 4, 2012