TAG: disney
Disney Uber-Sells Depp's Jack Sparrow
Disney has "registered the trademark for Johnny Depp’s pirate character, Jack Sparrow, in a tsunami of categories, including bikinis and bolo ties and badminton sets, licorice and lemonade and leg warmers, bagels and bowling balls and BBQ mits!"
"Disney said it will make episodes of its shows available online, for free and on-demand, the day after they air on broadcast."
Tags: disney television media2.0 advertising
How Not to Think Strategically About the Future of Media, pt 193941
"By focusing on unbundling without rebundling Disney is getting edge strategy exactly wrong. They are handing market power to folks like YouTube and MySpace - literally just forking over market power."
Tags: disney marketing media2.0 unbundled video business
How Pixar Adds a New School of Thought to Disney
"We've made the leap from an idea-centered business to a people-centered business. Instead of developing ideas, we develop people. Instead of investing in ideas, we invest in people."
Tags: pixar disney business management education movies animation nytimes
The Disney Muppets: why that just isn't funny
Disney bought the Muppets for $30m last year and is now relaunching them. Will the corporation get the show’s anarchic humour?