TAG: environment
"Mayor Bloomberg can't reach the target of reducing carbon emissions by 30% by 2030 without you. You can make a difference. We all can."
Tags: nyc green tips environment
Say 'Hybrid' and Many People Will Hear 'Prius'
"One reason for the success of the Toyota Prius may be that buyers want everyone to know they are driving a hybrid."
Tags: cars culture marketing environment green
"Bottled water in America is generally less healthy than tap water, extraordinarily more expensive, and far more destructive to the environment."
Tags: water environment
"a Firefox plug-in that inserts emissions data into travel related e-commerce websites. The first version adds CO2 emissions information to airfare websites such as Orbitz.com, United.com, Delta.com, etc."
Tags: green firefox environment extensions
New article for Mediacat (and a glimpse of the green marketing book)
"Green marketing is an opportunity. An opportunity to do good business (in both senses of the word). An opportunity for creativity. An opportunity for marketing people to lead social change for once."
Tags: innovation environment green marketing
"To reduce their impact on the environment, two New Yorkers give up what most take for granted."
Tags: environment green nyc nytimes garbage
"The Carbon Trust is launching a green equivalent to the Fairtrade label - a consumer label which details the carbon footprint of a product and a commitment by its producer to reduce it."
Tags: environment carbon business marketing packaging
"I have a dream of talking directly to a business and sharing my personal data; where I am valued for this and rewarded with tailored/customized services that design out assumptions and waste. And they are rewarded with my attention."
Tags: attention innovation business environment
If only gay sex caused global warming
"The fact is that if climate change were caused by gay sex, or by the practice of eating kittens, millions of protesters would be massing in the streets."
Tags: globalwarming environment psychology
Lawrence Lessig looks at An Inconvenient Truth, specifically at the way the media has handled global warming.
Tags: environment globalwarming science media journalism
Bruce Sterling on media, design, fiction, and the future
Tags: design culture environment scifi technology
"A graphical look at what we've done and where we're going"
Tags: environment science visualization inspiration design
Bottled Water: Nectar of the Frauds?
"For a fraction of [the $100 billion spent yearly on bottled water], everyone on the planet could have safe drinking water and proper sanitation, the Washington, D.C.-based organization said this week."
Tags: water culture health environment
In a new interview series, NEWSWEEK talks to a leading ecological architect whose goal is nothing less than eliminating waste and pollution.
Tags: design interviews environment science architecture posted
Hybrid-Car Tinkerers Scoff at No-Plug-In Rule
People are starting to hack their Prius' . . . cool
Tags: nytimes cars technology environment posted