TAG: logos
"Which is the real logo?"
As grouped by their dominant design elements.
Tags: design branding logos terrorism
Michael Bierut explains the new Saks' identity by Pentagram
Tags: design branding packaging shopping typography logos
Messing With Your Brand's Logo Is No Longer A No-Go
"Though MTV has been known to constantly update its logos, branding experts were at a loss to remember the last time a marketer tweaked its logo in an ad."
Tags: branding logos design advertising trend
Lots of shinyness and bright colors.
Paul Rand's Logos, Flags, Escutcheons
"The effectiveness of a good logo depends on: a. distinctiveness - b. visibility - c. useability - d. memorability - e. universality - f. durability - g. timelessness"
Design and the World Cup: what can we learn?
A critique of the 2006 World Cup design.
Tags: logos design branding soccer
Recent Rebrandings 13: All FutureBrand
I really like the International Rescue Committee and the Yuerba Buena logos. MasterCard I'm not so fond of.
Tags: logos branding design inspiration
Top Designer Says World Cup Design "Just Embarrassing"
Erik Spiekermann, one of Germany's most respected designers, has been openly critical of the design concept for the 2006 World Cup, from the mascot to the logo. He told DW-WORLD.DE why it hasn't been successful.
Tags: soccer logos design germany interviews
The Mysterious Power of Context
"A good logo, according to Paul Rand, provides the 'pleasure of recognition and the promise of meaning.'"
Lindon Leader, he of FedEx logo design fame and fortunre.
Tags: logos design branding interviews
"The results of the international contest of logos, trademarks and corporate identity Identity: Best of The Best 2006"
Tags: logos branding design inspiration
Paul Rand's Final Logo Part 2: Doug Evans + Partners
"Paul Rand’s actual final logo was for Doug Evans + Partners. Below are the sketches and final designs. Enjoy."
Tags: design logos process inspiration
If West is the NBA's logo, should he be?
"The NBA logo is, outside of the Olympic rings and the Nike "swoosh," the world's most recognizable sports emblem."
Tags: sports design logos marketing business
"monochrom's attempt to evaluate the actual power of brands by making Austrian people draw a total of twelve logos (nine international, three typically European) from memory, 25 people per brand. Salut, share of mind!"
Tags: branding logos design marketing research
Speak Up! looks at how corporate logos are animated on television.
Tags: logos animation television design
Logoworks.com will make a logo for your company on the cheap. Apparently they manage to do this by simply copying the logo's of other companies.
A good story of the final logo Paul Rand designed.
Tags: branding logos design posted
Sometimes a Logo Is Just a Logo
"Quark's new logo is strikingly similar to several others. Is it theft? A global conspiracy? Or a failure to follow basic design principles? Gene Gable gives you the dirt, including ways you can sidestep the same type of predicament."
"In design, and particularly logo design, the pessimistic axiom that “everything has already been done� is becoming more and more true"
Tags: branding business design logos tips posted
"Looking at the Google logo, it says to me, "Hi! I'm not very bright and I love looking directly at the sun!""
Tags: funny branding logos design google posted
The Evolution of the Starbucks Logo
A look at the evolution of the Starbucks logo over the last 40 years or so
Tags: history logos design starbucks posted
"Trends are not an accusation of some widespread lack of original thinking. Instead, they are a sign of design evolution in our ever-shrinking world."
Tags: design logos business trend posted