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You have arrived at the web home of Noah Brier. I currently run Alephic, an AI-first strategy and software partner for marketing's most complex challenges. You can read more about me or get in touch. If you want more recent writing of mine, most of that is in my newsletters BRXND marketing x AI and Why Is This Interesting?, a daily email for the intellectually omnivorous.

3 Posts

Brand

The Link Between Brand and Utility
December 08, 2014
The relationship between brand and utility and the importance of attention to detail in product design.
Critiquing the Stanford Prison Experiment (and Research In General)
November 03, 2013
A critique of the flawed nature of the Stanford Prison Experiment and research in general.
Why We Buy
April 28, 2012
The importance of price, quality, and brand in consumer decision-making.
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Noah Brier | Thanks for reading. | Don't fake the funk on a nasty dunk.