Welcome to the bloggy home of Noah Brier. I'm the co-founder of Percolate and general internet tinkerer. This site is about media, culture, technology, and randomness. It's been around since 2004 (I'm pretty sure). Feel free to get in touch. Get in touch.

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Remainders: From Kanye to El Paquete

Quick update before jumping in. I was in Missoula, Montana for the 11th year in a row last week to do some fishing and teaching at University of Montana. If you find yourself in Montana and are looking for a fly fishing guide I can’t recommend Chris Stroup and his Montana Cutthroat Guide Services enough. My friend Nick and I spent two days on the river with Chris and, once again, he put us on fish with nearly every cast. On the reading side, I finished up the Master Algorithm (fascinating content, dense book) and am on to Play Bigger about category building in marketing. In-between there I also read the short book Probability: A Very Short Introduction (if you’re not familiar with the Very Short Introduction series, The New Yorker had a good piece on it). Travel-wise, I’m in NYC for a two whole weeks before I have to get on another airplane. Happy Mother’s Day to all the moms out there, especially my amazing wife Leila and my mom Barbara, who are hopefully both reading this.

If you don’t know the drill, this is everything I’ve read and found interesting over the last week (in this case two). Previous editions can be found filed under remainders and you can subscribe by email to all my posts. Now onto the links.

My writing this week: A post about information theory and a piece over at the Percolate blog about content bottlenecks.

Any time Ta-Nehisi Coates writes something it’s worth reading. Here he is on Kanye:

West calls his struggle the right to be a “free thinker,” and he is, indeed, championing a kind of freedom—a white freedom, freedom without consequence, freedom without criticism, freedom to be proud and ignorant; freedom to profit off a people in one moment and abandon them in the next; a Stand Your Ground freedom, freedom without responsibility, without hard memory; a Monticello without slavery, a Confederate freedom, the freedom of John C. Calhoun, not the freedom of Harriet Tubman, which calls you to risk your own; not the freedom of Nat Turner, which calls you to give even more, but a conqueror’s freedom, freedom of the strong built on antipathy or indifference to the weak, the freedom of rape buttons, pussy grabbers, and fuck you anyway, bitch; freedom of oil and invisible wars, the freedom of suburbs drawn with red lines, the white freedom of Calabasas.

Everything you wanted to know about why the US chills its eggs and most of the rest of the world doesn’t. Turns out it’s because we choose to wash the gunk (aka chicken poo) off our eggs. “Soon after eggs pop out of the chicken, American producers put them straight to a machine that shampoos them with soap and hot water. The steamy shower leaves the shells squeaky clean. But it also compromises them, by washing away a barely visible sheen that naturally envelops each egg.”

This hits close to home: Your coffee addiction, by decade. “‘No sugar,’ you declare. ‘I take it black.’ Shoot a side-eyed glance at that kid over there with his blended-ice drink—amateur hour. Sorry they don’t serve Shirley Temples, geez.”

A theory about North Korea and why it won’t give up its nukes that I’ve seen a few times, this one from Nicholas Kristof: “On my last visit to North Korea, in September, a Foreign Ministry official told me that Libya had given up its nuclear program — only to have its regime toppled. Likewise, he noted, Saddam Hussein’s Iraq lacked a nuclear deterrent — so Saddam was ousted by America. North Korea would not make the same mistake, he insisted.”

Every time I watched Ben Simmons in the playoffs I was reminded of this excellent SB Nation video about how Giannis Antetokounmpo dominates without being able to shoot. And while we’re on the NBA, the league has partnered with the video game 2K to create an eSports league and Zach Lowe got an exclusive to review the court designs.

If you have a baby and have practiced “The 5 S’s” you’ll appreciate this New York Times Mag profile of Dr. Harvey Karp.

On the podcast front, I’ve been enjoying Real Famous, which features interviews with ad people (many of whom are my friends). Paul Feldwick, author of the awesome book Anatomy of a Humbug, is an excellent listen.

I was reminded of this Atlantic article from last year on the intellectual history of computing.

An argument against multi-tasking:

Multitasking, in short, is not only not thinking, it impairs your ability to think. Thinking means concentrating on one thing long enough to develop an idea about it. Not learning other people’s ideas, or memorizing a body of information, however much those may sometimes be useful. Developing your own ideas. In short, thinking for yourself. You simply cannot do that in bursts of 20 seconds at a time, constantly interrupted by Facebook messages or Twitter tweets, or fiddling with your iPod, or watching something on YouTube.

I discovered Andrew McLuhan (Marshall’s grandson) on Medium. He’s got some good stuff (plus it makes me feel slightly better about my own struggles to understand McLuhan that his own grandson is still working through it). Here’s two of his pieces: “This post is a juicy piece of meat.” and Configuring Ground (for kids!).

Read a bunch of stuff about incels after the Robin Hason article. This n+1 pieces is the best of the bunch. It spends a lot of time talking about Elliot Rodger, who was responsible for a series of killings near University of California’s Santa Barbara campus in 2014, and has since become a kind of saint to the incels (which, in case you haven’t read about them before, is a group of young men who consider themselves “involuntarily celibate” and blame women and society for that fact). Here’s one of many strong paragraphs:

You could say the trouble for Rodger started when, around puberty, he began to know—and, in writing, recite—the first and last names of every boy he considered a sexual competitor, while at the same time referring to girls almost always collectively. Girls. Pretty girls. Pretty blond girls. Only three girls (or perhaps, by this time, women) are listed by name in My Twisted World, vis-a-vis dozens of boys (I’m not including family members). By the end of his writing and life, he’s failed to distinguish between any groups of humans at all, to the point where he considers his 6-year-old brother yet another budding Romeo who, because “he will grow up enjoying the life [Rodger has] craved for,” must die. “Girls will love him,” Rodger says. “He will become one of my enemies.” Rodger begs our most individuating question—“why don’t you love me?”—by proving himself repeatedly unable to individuate another. In erotic coupling, the ego finds relief in its equal. But had Elliot Rodger ever found his equal and opposite in another human being, he would, by all indications, have been repulsed. Reading him, I kept remembering Rooney Mara’s kiss-off in The Social Network: “You are going to go through life thinking that girls don’t like you because you’re a nerd.1 [Or short. Or half-Asian. Or bad at football, or not a real ladies’ man, or somehow else disappointing to the ur-dads of America.] And I want you to know, from the bottom of my heart, that isn’t true. It’ll be because you’re an asshole.”

I re-read this excellent piece on “El Paquete” the peer-to-peer media network that operates in Cuba from the same friend Nick I fished with in Missoula.

He also turned me onto this Nautilus piece about learning math as an adult. This bit on chunking stood out:

Chunking was originally conceptualized in the groundbreaking work of Herbert Simon in his analysis of chess—chunks were envisioned as the varying neural counterparts of different chess patterns. Gradually, neuroscientists came to realize that experts such as chess grand masters are experts because they have stored thousands of chunks of knowledge about their area of expertise in their long-term memory. Chess masters, for example, can recall tens of thousands of different chess patterns. Whatever the discipline, experts can call up to consciousness one or several of these well-knit-together, chunked neural subroutines to analyze and react to a new learning situation. This level of true understanding, and ability to use that understanding in new situations, comes only with the kind of rigor and familiarity that repetition, memorization, and practice can foster.

I can’t get enough stories about people cheating the lottery. This one is from the New York Times Magazine. Earlier in the year Huffington Post published “The Lottery Hackers” if you’re into the genre. This nugget from the NYT Mag story about how the lottery generates a random number was pretty interesting:

The computer takes a reading from a Geiger counter that measures radiation in the surrounding air, specifically the radioactive isotope Americium-241. The reading is expressed as a long number of code; that number gives the generator its true randomness. The random number is called the seed, and the seed is plugged into the algorithm, a pseudorandom number generator called the Mersenne Twister. At the end, the computer spits out the winning lottery numbers.

I don’t totally understand what this is, but it’s very cool.

Here’s James Gleick on quantum physics.

The New Yorker reviewed books about Hitler.

If you haven’t heard the Google Duplex calls, go have a listen. Some interesting comments from Twitter:

  • Jessi Hempel: “Reading about Google’s Duplex: Design is a series of choices, and creating voice tech designed to let humans trick other humans is a choice humans are making, not an inevitable consequence of technology’s evolution.”
  • Stewart Brand: “This sounds right. The synthetic voice of synthetic intelligence should sound synthetic. Successful spoofing of any kind destroys trust. When trust is gone, what remains becomes vicious fast.”

Before his iconic rainbow NYC subway ads, Dr. Zizmor wrote a terrible book about caring for your skin.

I never thought to look up what lorem ipsum meant, but my friend Tim did.

Last, but not least, a very good piece from n+1 on the relationship between TV & culture that takes a bunch of different turns. This bit on the Weinstein reporting was particularly interesting to me:

The New York Times’s Weinstein report was a believability project years in the making: it systematized abuse, turned it into a pattern your eye could follow. There were interviews, emails, audio recordings, legal documents; facts were double- and triple-checked. But its paradoxical consequence was to set the bar far too high for every subsequent story whose breaking it had made possible. What’s a little masturbation between friends when the king of Hollywood kingmakers had employed former agents of the Israel Defense Forces to silence his accusers? In one final act of gaslighting, Weinstein made all other abuse look not so bad and all other evidence look not so good.

That’s it for this week. As always, let me know if I missed anything and don’t forget to subscribe. Have a great weekend.

May 11, 2018 // This post is about: , , , , , , , , , , , , , , , , , , , , , , , ,

Remainders: From the aesthetic of Kubrick to the advocacy of Heston

Annnnnd here’s my 10th blog post of the month. Hit my goal. (Might even make it to 11 if I have a burst of inspiration.) Thanks again for reading and encouragement. I’m going for 10 again in May. As usual, feedback welcome and you can subscribe by email here (for those of you reading this via email, thanks and sorry about the wasted words, it just emails exactly what I put on the web).

It’s time for another Remainders. This is my chance to share all the stuff I didn’t get a chance to blog about this week. As for me, I’ve been back and forth from San Francisco again. I wrote one long pieces this week on satisficing and the two strategies of marketing. On the reading front I finished up Artemis, which was easy, but nowhere near as good as The Martian. New book is the Master Algorithm, which is all about the different approaches to machine learning. It’s a bit painful at times, but I’m almost to the other side. If you’re interested in machine learning I’d highly recommend this post from Andrej Karpathy on Recurrent Neural Networks.

Okay, onto the links …

By far the best thing I read this week was the New York Times Magazine story “Why America’s Black Mothers and Babies Are in a Life-or-Death Crisis.” It’s troubling and heartbreaking and shocking. Here’s one small bit:

Black infants in America are now more than twice as likely to die as white infants — 11.3 per 1,000 black babies, compared with 4.9 per 1,000 white babies, according to the most recent government data — a racial disparity that is actually wider than in 1850, 15 years before the end of slavery, when most black women were considered chattel. In one year, that racial gap adds up to more than 4,000 lost black babies. Education and income offer little protection. In fact, a black woman with an advanced degree is more likely to lose her baby than a white woman with less than an eighth-grade education.

Skip the time you’d spend reading the rest of my links and go read the whole article. When you’re done, go donate to the Birthmark Doulas.

Good piece from Felix Salmon on why congestion pricing won’t happen anytime soon in NYC (the gist: to do it right you’d have to lower the tolls on the bridges, but that won’t happen because the Verrazano raked in $417 million in 2017). Felix also had a nice Slate Money episode on brands.

The New Yorker on how Kubrick got the aesthetic of 2001 right:

By rendering a not-too-distant future, Kubrick set himself up for a test: thirty-three years later, his audiences would still be around to grade his predictions. Part of his genius was that he understood how to rig the results. Many elements from his set designs were contributions from major brands—Whirlpool, Macy’s, DuPont, Parker Pens, Nikon—which quickly cashed in on their big-screen exposure. If 2001 the year looked like “2001” the movie, it was partly because the film’s imaginary design trends were made real.

Wired on whether two-factor authentication codes are really random. Answer: They are, but we’re wired to see patterns in things.

Emily Nussbaum is the best TV writer working right now. Here she is on the Roseanne reboot:

The show offers a clever finger trap for critics. Call a hit dangerous and you imply that it’s really quite sexy. And, in fact, the seventh episode, which I won’t spoil, pulls a daring switcheroo, one that may offer a new lens through which to interpret Roseanne’s behavior. It’s not enough. The reboot nods at complexity without delivering—there are good people on many sides, on many sides. If you squint, you might see the show’s true hero as Darlene (Sara Gilbert), a broke single mom forced to move in with that charismatic bully Roseanne. But, if that were so, we might understand Darlene’s politics, too. We’d more fully feel her pain and also that of her two kids, transplanted to a place they find foreign and unwelcoming.

This story about a bot Instagram influencer is the weirdest thing I read this week.

Two Japanese words I learned this week:

  • Tsudonku: “Acquiring reading materials but letting them pile up in one’s home without reading them.”
  • Genchi Genbutsu: “This is a Japanese phrase meaning ‘go and see for yourself’, which is a central pillar of the Toyota Way, the famous management system adopted by the Japanese car company.”

An interesting critique of AI from an article about Zuckerberg and techno-optimism:

This is where the promise of artificial intelligence breaks down. At its heart is an assumption that historical patterns can reliably predict future norms. But the past—even the very recent past—is full of words and ideas that many of us now find repugnant. No system is deft enough to respond to the rapidly changing varieties of cultural expression in a single language, let alone a hundred. Slang is fleeting yet powerful; irony is hard enough for some people to read. If we rely on A.I. to write our rules of conduct, we risk favoring those rules over our own creativity. What’s more, we hand the policing of our discourse over to the people who set the system in motion in the first place, with all their biases and blind spots embedded in the code. Questions about what sorts of expressions are harmful to ourselves or others are difficult. We should not pretend that they will get easier.

Rukmini Callimachi wrote that great Isis piece from a few weeks ago, here she is with a Twitter thread on the latest announcement from the Isis spokesman.

I liked this definition of speed versus velocity from Farnam Street: “Speed doesn’t care if you are moving toward your goals or not. Velocity, on the other hand, measures displacement over time. To have velocity, you need to be moving toward your goal.”

Fact of the week: “More Americans work in museums than work in coal.” (The whole article on the real America is worth reading and was written by Rebecca Solnit who also wrote “The Loneliness of Donald Trump,” one of my favorite pieces of writing from last year.)

Amazon released an Echo update that encourages kids to say “please” to Alexa.

If you didn’t see Lebron dominate the end of the Cavs/Pacers playoff game on Wednesday night, here’s the last two plays: A block and a three. The guy is amazing.

On the other end of the sporting spectrum, the Times got a hold of tapes from a meeting between players and owners and I can’t imagine it making the NFL look worse. Here’s a small example from Buffalo Bills owner Terry Pegula: “For years we’ve watched the National Rifle Association use Charlton Heston as a figurehead … We need a spokesman.” These guys are such bad news.

Last, but not least, I had no idea radio buttons were … radio buttons.

That’s it for this week. As usual, let me know what I’ve missed and thanks for reading. Have a great weekend.

April 27, 2018 // This post is about: , , , , , , , , , , , , , , , ,

Remainders: From gold mining to data mining

I’ve set a reasonably modest goal for myself of writing 10 blog posts in April. Let’s see if I can get back on this bike (since I really miss it). This is post number 4.

There’s lots of stuff I read that I either haven’t gotten a chance to write up yet or don’t warrant their own post. This is meant to be my space for all that.

On the one hand, the most popular use of the word mining isn’t really mining at all (“Bitcoin mining, involving pure information rather than raw materials, is just a sexier term (is mining sexy?) for a process that is more like Sudoku puzzles for computers than digging holes in the ground.”), on the other hand it’s 13x cheaper to extract metals like copper and gold from discarded electronics than to actually mine them. (As an aside, go subscribe to Kneeling Bus, it’s great.)

I’ve got to write something bigger about this, but I don’t think people understand just how little we can glean from what’s inside a deep learning neural network. This isn’t about Uber or Tesla specifically, but articulates the problem well:

Getting a car to drive this way was an impressive feat. But it’s also a bit unsettling, since it isn’t completely clear how the car makes its decisions. Information from the vehicle’s sensors goes straight into a huge network of artificial neurons that process the data and then deliver the commands required to operate the steering wheel, the brakes, and other systems. The result seems to match the responses you’d expect from a human driver. But what if one day it did something unexpected—crashed into a tree, or sat at a green light? As things stand now, it might be difficult to find out why. The system is so complicated that even the engineers who designed it may struggle to isolate the reason for any single action. And you can’t ask it: there is no obvious way to design such a system so that it could always explain why it did what it did.

With that said, there are lots of people trying to get a peek inside.

Speaking of self-driving cars, can we stop talking about the trolley problem … please?!?!?

And one last thing on self-driving cars and machine learning:

https://twitter.com/wirehead2501/status/981333720450781185

At the end of last year I ran across this fun excerpt of life on the road as a long-haul mover. I just ripped through the book in a few days. It’s a nice break from biographies of Claude Shannon and parables about bottlenecks in IT.

Here’s a simple sounding question that has a lot more to it: Why did we evolve the ability to reason? “Objectively, a reasoning mechanism that aims at sounder knowledge and better decisions should focus on reasons why we might be wrong and reasons why other options than our initial hunch might be correct. Such a mechanism should also critically evaluate whether the reasons supporting our initial hunch are strong. But reasoning does the opposite. It mostly looks for reasons that support our initial hunches and deems even weak, superficial reasons to be sufficient.”

A few weeks ago I had a long conversation about the relationship between technology and democracy, the core question being whether or not the two were at odds. I haven’t been able to get it out of my brain since. This piece on weaponized narrative is an interesting addition to the conversation as was this Long Now talk asking “Can Democracy Survive the Internet?” (You can find this on their podcast as well.)

Speaking of unintended consequences, Waze keeps sending people down the steepest hill in LA and they keep crashing into things.

Speaking of podcasts, I’ve been really enjoying Felix Salmon’s Slate Money podcast and the latest episodes on the new economics of Hollywood is a great primer on how things have changed.

There’s an especially fascinating bit in this Tim Harford column from last week:

A voter thinking of popping to the polls and then trying out a new pizzeria would be perfectly rational in checking out TripAdvisor, rather than the party manifestos. This is because her vote will almost certainly not make any difference to her life, but her choice of restaurant almost certainly will. We vote because we see it as a civic duty, or a way of being part of something bigger than ourselves. Few people go to the polls under the illusion that they will be casting the deciding vote.

The full explanation for why MIT broke ties with Nectome, a company that promises to store your brain for you (by killing you), is pretty amazing. Here’s a bit to whet your appetite: “Regarding the second point: currently, we cannot directly measure or create consciousness. Given that limitation, how can one say if, for example, a computer or a simulation is conscious?”

While Netcome can legally kill you to store your brain, Starbucks has to warn you about the cancer risks of coffee in California. Statistician David Spiegelhalter presents a pretty good argument for why this is ridiculous.

Just today ran into this interesting essay on the end of authenticity. I particularly enjoyed this bit about Brooklyn (where I happen to live):

At the same time “Brooklyn” has become America’s most significant cultural export. It’s not only 3rd and 4th-tier American cities that adopted the aesthetic. Among many other major international cities, the Shoreditch area of London developed its own version of Contemporary Conformism, as did Daikanyama in Tokyo (where the “Brooklyn” brand possesses cultural cachet as an update to the Americana aesthetic Japanese subcultures have fetishized for 70 years). Of course, America’s other main export during this time was Silicon Valley startup culture and the two found a perfect union and perfect distribution channel in AirBnB and WeWork.

And, last but not least, I wrote three blog posts:

  1. Why Coke Cost a Nickel for 70 Years Video Style
  2. The Fermi Paradox
  3. Why Videogames Tend Towards Post-Apocalyptic

Thanks for reading. Enjoy your weekend.

 

April 6, 2018 // This post is about: , , , , , , , ,