Welcome to the home of Noah Brier. I'm the co-founder of Variance and general internet tinkerer. Most of my writing these days is happening over at Why is this interesting?, a daily email full of interesting stuff. This site has been around since 2004. Feel free to get in touch. Good places to get started are my Framework of the Day posts or my favorite books and podcasts. Get in touch.

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Hi there.

I was pretty good about updating this site for years but other things have gotten in my way. As a result, publishing here has waned quite a bit. I write regularly over at my newsletter, Why is this interesting?, which is worth subscribing to.

In the meantime, here are a few highlights from my archives:

  1. Everyone always likes my year-end Best Longform lists.
  2. I had a fun time diving deep into a number of different decisionmaking frameworks.
  3. I keep a few lists active: My favorite books, podcasts, and parenting links I find interesting
  4. Outside of those big ones here are a few of the more popular posts from over the years: Subways That Open into Buildings, Marketing and the Tension Between Contrarianism and Traditionalism, The Two True Marketing Strategies, and Subway Uncertainty vs Coconut Uncertainty

Thanks for coming by. - Noah