Welcome to the bloggy home of Noah Brier. I'm the co-founder of Percolate and general internet tinkerer. This site is about media, culture, technology, and randomness. It's been around since 2004 (I'm pretty sure). Feel free to get in touch. Get in touch.

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McLuhan in Print

Marshall McLuhan is a dense dude. I’ve read a fair amount of his stuff and much of it just doesn’t make sense. I don’t mean to take anything away from him by saying that, I still think he is the smartest thinker on media that I’ve ever read and he basically laid out a blueprint for how to think about the internet, but he’s hard to read. So when I talk about him and his ideas I often end up recommended his book The Medium is the Massage, which is essentially a picture book that explains the core ideas of McLuhan in a fairly interactive way (spoiler alert: for one page you flip the book upside down …). Anyway, it’s worth reading if you’ve been wondering where to start with McLuhan (plus the new version has a sweet cover by Shepard Fairey). And, if you like that, his most famous book, Understanding Media, just came out on Kindle a few weeks ago.

July 15, 2013 // This post is about: , , , ,


The Chronicle of Higher Education has an interesting article on notes, which, as the article points out, is something we all constantly interact with and seldom discuss. Here’s a bit on digital note-taking systems:

Digital note-taking systems were a direct outgrowth of the early hypertext knowledge-representation systems. I had my first encounter with one of those when I arrived at the Xerox Palo Alto Research Center in the mid-1980s. In addition to their better-known innovations (the laser printer, the WYSIWYG text editor, the graphical user interface, the Ethernet), the center’s researchers developed the system Notecards. It was a thing of wonder, back when the computer could still induce that feeling. You could create notecards containing text or graphics, sort them into file boxes, and link them according whatever relationship you chose (“source,” “example,” etc.), while navigating the whole network via an overview in a browser window. It was as close as you could come to a digital implementation of Placcius’s cabinet, freed from the material constraints of slips, hooks, and drawers and from the requirement that each slip fill only one slot in a network.

Two little bits on this: First, reading through this made me think a lot about this blog, which I’ve always sort of thought of as a notebook. Posts here are much more often notes in margins than they are fully-formed ideas. Second, it makes me think of an article I’ve read over a bunch of times on how Steven Johnson uses a tool called DevonThink to help him write books.

Finally, this line in the essay made me laugh: “The Post-it ranks as one of modern chemistry’s two major contributions to the work of annotation, as partial reparation for the highlighter pen, the colorist’s revenge on the printed page.”

January 9, 2013 // This post is about: , ,

You Got Nookd

Ha. I love this story of a Nook publisher accidentally replacing every instance of the word “kindle” in their Nook edition of War and Peace with the word “nook”:

The Nook version of War and Peace had changed every instance of “kindle” or “kindled” into “Nook” and “Nookd,” not just on Philip’s copy, but on ours too.

The Superior Formatting Publishing version isn’t a Barnes and Noble book, so this isn’t the work of a rogue Nook marketer from B&N. Rather, it’s likely that Superior Formatting Publishing ported its Kindle version of War and Peace over to the Nook — doing a search and replace to make sure that any Kindle references they’d inserted, such as in the advertising at the end of the book about their fine Kindle products, were simply changed to Nook.

June 6, 2012 // This post is about: , , ,