You have arrived at the web home of Noah Brier. This is mostly an archive of over a decade of blogging and other writing. You can read more about me or get in touch. If you want more recent writing of mine, most of that is at my BrXnd marketing x AI newsletter and Why Is This Interesting?, a daily email for the intellectually omnivorous.
So privacy's dead. What now?
Control. It's time for us to take it back.
Everyone is spying on us, so why shouldn't we start spying on ourselves? At least that way we can use that data to our own ends.
last.fm gives you recommendations based on your musical tastes. Google is recording your searches with the eventual goal of giving you your own search engine. By making your bookmarks public, del.icio.us makes them a lot more powerful. These are all attention based systems that give us value through exposure.
But you want to know the most powerful attention system out there?
Let me give you a hint: You're looking at it. Nothing paints a better picture of my identity and the things I pay attention to than my blog.
While there are dangers in exposing myself to the world, I've made the decision that the benefits are even bigger:
Bottom line is this: Instead of false privacy I've chosen controlled exposure. And you know what? I'm having a damn good time with it.