You have arrived at the web home of Noah Brier. This is mostly an archive of over a decade of blogging and other writing. You can read more about me or get in touch. If you want more recent writing of mine, most of that is at my BrXnd marketing x AI newsletter and Why Is This Interesting?, a daily email for the intellectually omnivorous.

December, 2007


Google's announcment of Knol, it's Wikipedia killer, sits right in-between a bunch of stuff I've been writing/thinking about lately. Clearly Google's motivation in this is the lost advertising dollars as Wikipedia searches show up near the top of many popular searches and the resulting pages display no Google ads. Or as Nick Carr put it, "I'm guessing that serving as the front door for a vast ad-less info-moshpit outfitted with open source search tools is not exactly the future that Google has in mind for itself. Enter Knol." The question remains, is this really a need (after all it sounds a lot like some combination of Wikipedia/blogging) or is Google only spreading it's wings where the money is?
December 15, 2007
Noah Brier | Thanks for reading. | Don't fake the funk on a nasty dunk.