You have arrived at the web home of Noah Brier. This is mostly an archive of over a decade of blogging and other writing. You can read more about me or get in touch. If you want more recent writing of mine, most of that is at my BrXnd marketing x AI newsletter and Why Is This Interesting?, a daily email for the intellectually omnivorous.

March, 2008

Film & Bag Federation

Last night I was making a point about how I think marketing is about everything except marketing and how I think trade shows for industries you know nothing about are probably better than most marketing conferences. I used garbage bags as an example and decided to poke around to see if there really was a garbage bag expo or conference. Not surprisingly, SPI (The Society of the Plastics Industry) puts on Film and Bag Federation conferences and even have some of last years presentation up on the site in PDF form. Topics include: "What In The World? World Film and Bag Update" (overview of the industry), "In Defense of Plastic Shopping Bags" (the other side of a story that has been in the news quite a bit lately) and "Are Biodegradable Bags the Answer?"
March 20, 2008
Noah Brier | Thanks for reading. | Don't fake the funk on a nasty dunk.