You have arrived at the web home of Noah Brier. This is mostly an archive of over a decade of blogging and other writing. You can read more about me or get in touch. If you want more recent writing of mine, most of that is at my BrXnd marketing x AI newsletter and Why Is This Interesting?, a daily email for the intellectually omnivorous.

February, 2009

Should Pro Sports Bailout Newspapers?

A few weeks ago Mark Cuban suggested it was time that professional sports league pay for local beatwriters. It's actually one of the more interesting reads in the category of "people coming up with crazy ideas to save the newspaper industry" (in part because Cuban actually owns a pro sports team and theoretically has the influence to help make something like this happen). Anyway, Cuban basically argues that pro sports can't afford to lost newspapers because it's the only inexpensive way to reach the casual fan. "The cost to reach those fans in a newspaperless world over the next 5to 7 years will cost us far more than working with newspapers today to try to help them," he explains. (Not quite MediaisThriving material, but still nice to see new ideas.)
February 3, 2009
Noah Brier | Thanks for reading. | Don't fake the funk on a nasty dunk.