Welcome to the home of Noah Brier. I'm the co-founder of Variance and general internet tinkerer. Most of my writing these days is happening over at Why is this interesting?, a daily email full of interesting stuff. This site has been around since 2004. Feel free to get in touch. Good places to get started are my Framework of the Day posts or my favorite books and podcasts. Get in touch.

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Crayon Innovation

The other day while surfing Buzzfeed I ran across this chart depicting the evolution of color’s in a Crayola box: From eight in 1903 to 120 today. At first it just seemed like a nice and interesting image and I quickly posted it on Tumblr (that being what you’re supposed to do with data visualizations about nostalgic subjects).

Then later I was thinking about it some more and clicked back over to examine the chart again. There’s something incredibly quaint about “crayon innovation.” Frankly, I find the growth of the crayon box a whole lot less offensive than putting five razor blades on a stick.

January 19, 2010