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You have arrived at the web home of Noah Brier. This is mostly an archive of over a decade of blogging and other writing. You can read more about me or get in touch. If you want more recent writing of mine, most of that is at my BrXnd marketing x AI newsletter and Why Is This Interesting?, a daily email for the intellectually omnivorous.

April, 2010

Mobile Front-end

Steve Jobs' insight on mobile internet usage and its implications for content creation and design.
I don't know that I care that much about Apple's new ad platform, but this quote from Steve Jobs on the topic got me thinking:
"On a mobile device, search is not where it's at, not like on the desktop," he said. "They're using apps to get to data on the internet, not generalised search."
I guess I knew that (the app thing), but I had never thought of it in quite those terms. What are the implications if the internet is all really just data for apps? How does that change the content we create and the way we design it? (If at all.) Not sure I know the answers (or I'm just too tired right this minute), but it's certainly an interesting concept.
April 10, 2010
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Noah Brier | Thanks for reading. | Don't fake the funk on a nasty dunk.