You have arrived at the web home of Noah Brier. This is mostly an archive of over a decade of blogging and other writing. You can read more about me or get in touch. If you want more recent writing of mine, most of that is at my BrXnd marketing x AI newsletter and Why Is This Interesting?, a daily email for the intellectually omnivorous.

May, 2010

Bodega Nutrition

Efforts to improve nutrition options at bodegas in New York City.
A few weeks ago I was telling someone about the Bodega food pyramid video from a few years ago by the Internets Celebrities. The gist, more or less, is that the food options at your average bodega (corner stores in urban neighborhoods) leave much to be desired. Apparently New York City is addressing this problem with the Healthy Bodegas Initiative which was covered by the Daily News last week. The program, which is currently on at 1,000 bodegas around the city, aims to provide both financial incentives and marketing assistance to bodegas that agree to carry more healthy options:
Bodegas are encouraged to apply for permits allowing them to sell fresh produce on the sidewalk in front of the store to increase the space afforded to fresh produce, and to include healthier foods into their deli and grab-and-go sections. The Healthy Bodegas Initiative also helps stores promote and advertise their healthier items to customers through in-store displays, improved storage and shelving, promotional materials, and window advertisements.
This is the sort of program I'm happy to see my tax dollars go to.
May 12, 2010
Noah Brier | Thanks for reading. | Don't fake the funk on a nasty dunk.