Welcome to the home of Noah Brier. I'm the co-founder of Variance and general internet tinkerer. Most of my writing these days is happening over at Why is this interesting?, a daily email full of interesting stuff. This site has been around since 2004. Feel free to get in touch. Good places to get started are my Framework of the Day posts or my favorite books and podcasts. Get in touch.

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The Map Business

The other day I wrote about what it likes to build Google Maps and this week I read that Foursquare has switched off Google’s map service (apparently they’re starting to charge businesses who use it). It’s interesting to think that just a few years ago there was no such thing as a map API service business and now Foursquare is writing this:

When we initially began looking around for other map providers, we found some incredibly strong alternatives. And while the new Google Maps API pricing was the reason we initially started looking into other solutions, we ultimately ended up switching because, after all our research and testing, OpenStreetMap and MapBox was simply the best fit for us.

March 1, 2012 // This post is about: , ,

Designing a Global Map

This whole Core77 article about the design of Google Maps is pretty excellent. It’s a great breakdown of the insane challenges of building a map of the world. Beyond everything else, though, I found this especially shocking: “In recent months we have introduced a few more regional changes to our color palette adding 3D building shadows to indicate local time-of-day.” 3D building shadows … Who knew? (I can’t seem to track it down myself, but it’s in the screenshots on the article.)

February 27, 2012 // This post is about: , ,

Nice Map

Just in case you thought things couldn’t get any nerdier, here’s a good piece from Slate on what it takes to make a great map:

According to independent cartographers I spoke with, the big mapmaking corporations of the world employ type-positioning software, placing their map labels (names of cities, rivers, etc.) according to an algorithm. For example, preferred placement for city labels is generally to the upper right of the dot that indicates location. But if this spot is already occupied—by the label for a river, say, or by a state boundary line—the city label might be shifted over a few millimeters. Sometimes a town might get deleted entirely in favor of a highway shield or a time zone marker. The result is a rough draft of label placement, still in need of human refinement. Post-computer editing decisions are frequently outsourced—sometimes to India, where teams of cheap workers will hunt for obvious errors and messy label overlaps. The overall goal is often a quick and dirty turnaround, with cost and speed trumping excellence and elegance.

Who knew?

January 2, 2012 // This post is about: , , ,