Welcome to the bloggy home of Noah Brier. I'm the co-founder of Percolate and general internet tinkerer. This site is about media, culture, technology, and randomness. It's been around since 2004 (I'm pretty sure). Feel free to get in touch. Get in touch.

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Remainders: From Maslow to Marshmallows

I’m a little late this week, but it’s time for another edition of Remainders, my chance to share all my favorite internet ephemera from the last seven days. In case you’re new to things, here’s last week and the week before. Before diving in, update on the book front is I finished off How to Think and quickly read the Ursula Le Guin short story “The Ones Who Walk Away from Omelas” (which is around 30 pages and definitely worth the time). I flipped back and forth on what to read next, but think I’ve settled on China’s Economy: What Everyone Needs to Know by Arthur Kroeber (who I first ran into on this amazing podcast episode a few years ago about China and the book, “Arthur Kroeber vs. The Conventional Wisdom“). As always, if you want to get these in posts in your inbox you can subscribe by email. Okay, now for some links.

My talk from Percolate’s Transition Conference in SF is online now. It’s all about applying the theory of constraints from the book The Goal to marketing’s bottlenecks. We’re putting on Transition London in two weeks. If you’re interested in joining us there, please get in touch.

One more thing from me: I was interviewed on Paul McEnany’s excellent Real Famous podcast (iTunes, PocketCasts, Stitcher). I can’t listen to my own voice for that long, but people have told me they enjoy it.

It was a great week for longform. Here are my four favorite pieces:

You know Maslow’s Pyramid? Of course you do. Well, it turns out that the pyramid didn’t come from him at all and, in fact, it disagrees with a lot of what his theory had to say. This comes from a new paper “Who Built Maslow’s Pyramid? A History of the Creation of Management Studies’ Most Famous Symbol and Its Implications for Management Education” which Ed Batista highlighted on Twitter. Here’s quote from the paper:

We identity three specific negative effects in this regard: that the pyramid is a poor representation of Maslow’s [hierarchy of needs]; that the preoccupation with the pyramid obscures the context within which the theory was created and that by focusing exclusively on the pyramid, we miss the other contributions that Maslow’s thinking can make to management studies.

The paper’s authors even put together this handy video explainer.

Steve Kerr is back in the NBA Finals coaching the Golden State Warriors. Last week he had some strong comments about the NFL’s anthem decision. If you’re curious, the Times had a good profile of Kerr last year that tells the story of the assassination of his father in Beirut in the 1980s.

The iconic Ali/Liston photo turned 53 last week.

Favorite podcast episodes:

I ordered a copy of the Toyota Production System, which includes this great inside cover timeline:

Speaking of books, here’s every book Bill Gates has recommended over the last six years.

Twitter pointed out this photo of Rocket’s star James Harden looks like a scene from a renaissance painting and, of course, there’s a subreddit called AccidentalRenaissance.

The New York Times had a good op-ed on how segregation worked in the North. And here’s Jelani Cobb on “Starbucks and the Issue of White Space“.

Would you go to a republican doctor?

Some good stuff in this New Yorker book review of The Big Picture: The Fight for the Future of Movies (the author, Ben Fritz, was also on an excellent episode of Slate Money a few weeks ago), a book about the history and current state of the movie industry. This bit about the size of the rental market really surprised me:

Suddenly, there were video stores all over America that needed to purchase at least one copy of every major new Hollywood movie. In “Powerhouse: The Untold Story of Hollywood’s Creative Artists Agency” (Custom House), an oral history compiled by James Andrew Miller, Tom Hanks recalls the effect that this had on Hollywood in the eighties. “The industry used to be so flush with free money that it was almost impossible to do wrong even with a crappy movie, because here’s why: home video,” he says. By 1986, video sales and rentals were taking in more than four billion dollars. Income from home viewing had surpassed that of theatrical release.

TILs from this week:

My friend Tim Hwang launched the Trade Journal Cooperative, wherein you pay $60 a year to get random niche trade journals sent to you. I couldn’t be more in.

I was reminded of this great piece about Suck.com and its unique style of hyperlinking.

Mary Meeker presented her yearly state of the internet with lots of data.

From the China book I’m reading, thought this was an interesting nugget:

These are summed up in a motto frequently cited by one of China’s leading economists, Justin Lin, who attributes it to Premier Wen Jiabao: “When you multiply any problem by China’s population, it is a very big problem. But when you divide it by China’s population, it becomes very small.” The point is simple, though easy to miss: China’s size means that any challenge it faces—unemployment, environmental degradation, social unrest, you name it—exists on an almost unimaginably large scale. But it also means that the resources available to tackle the problem are gigantic. The difficulty lies in marshaling all those resources and deploying them effectively.

This question/answer from NYTimes/Gladwell about the kinds of stories that fascinate him fascinated me:

Are there certain ideas that you find yourself drawn to again and again? For example, you’ve used the threshold model of collective behavior to explain both school shootings and why basketball players don’t shoot free throws underhand. I like ideas that absolve people of blame. That’s the most consistent theme in all of my work. I don’t like blaming people’s nature or behavior for things. I like blaming systems and structures and environments for things.

On the subject on blaming systems not people, it looks like the famous marshmallow experiment missed the systemic nature of what allows certain kids to be better at delaying gratification:

Ultimately, the new study finds limited support for the idea that being able to delay gratification leads to better outcomes. Instead, it suggests that the capacity to hold out for a second marshmallow is shaped in large part by a child’s social and economic background—and, in turn, that that background, not the ability to delay gratification, is what’s behind kids’ long-term success.

Finally, after failing to get a recommendation from Consumer Reports because of braking issues, Tesla was able to push out a software update that improved stopping significantly enough that CR upgraded to a recommend. Perfect example of how software is eating the world.

Ok, that’s it for this week. Thanks for bearing with me while I tried to get this out. If there’s anything I should definitely check out that I didn’t mention, please send it my way. Otherwise please share this with your friends and, if you haven’t already, subscribe to the email. Thanks and have a great week.

June 3, 2018 // This post is about: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Remainders: From Kanye to El Paquete

Quick update before jumping in. I was in Missoula, Montana for the 11th year in a row last week to do some fishing and teaching at University of Montana. If you find yourself in Montana and are looking for a fly fishing guide I can’t recommend Chris Stroup and his Montana Cutthroat Guide Services enough. My friend Nick and I spent two days on the river with Chris and, once again, he put us on fish with nearly every cast. On the reading side, I finished up the Master Algorithm (fascinating content, dense book) and am on to Play Bigger about category building in marketing. In-between there I also read the short book Probability: A Very Short Introduction (if you’re not familiar with the Very Short Introduction series, The New Yorker had a good piece on it). Travel-wise, I’m in NYC for a two whole weeks before I have to get on another airplane. Happy Mother’s Day to all the moms out there, especially my amazing wife Leila and my mom Barbara, who are hopefully both reading this.

If you don’t know the drill, this is everything I’ve read and found interesting over the last week (in this case two). Previous editions can be found filed under remainders and you can subscribe by email to all my posts. Now onto the links.

My writing this week: A post about information theory and a piece over at the Percolate blog about content bottlenecks.

Any time Ta-Nehisi Coates writes something it’s worth reading. Here he is on Kanye:

West calls his struggle the right to be a “free thinker,” and he is, indeed, championing a kind of freedom—a white freedom, freedom without consequence, freedom without criticism, freedom to be proud and ignorant; freedom to profit off a people in one moment and abandon them in the next; a Stand Your Ground freedom, freedom without responsibility, without hard memory; a Monticello without slavery, a Confederate freedom, the freedom of John C. Calhoun, not the freedom of Harriet Tubman, which calls you to risk your own; not the freedom of Nat Turner, which calls you to give even more, but a conqueror’s freedom, freedom of the strong built on antipathy or indifference to the weak, the freedom of rape buttons, pussy grabbers, and fuck you anyway, bitch; freedom of oil and invisible wars, the freedom of suburbs drawn with red lines, the white freedom of Calabasas.

Everything you wanted to know about why the US chills its eggs and most of the rest of the world doesn’t. Turns out it’s because we choose to wash the gunk (aka chicken poo) off our eggs. “Soon after eggs pop out of the chicken, American producers put them straight to a machine that shampoos them with soap and hot water. The steamy shower leaves the shells squeaky clean. But it also compromises them, by washing away a barely visible sheen that naturally envelops each egg.”

This hits close to home: Your coffee addiction, by decade. “‘No sugar,’ you declare. ‘I take it black.’ Shoot a side-eyed glance at that kid over there with his blended-ice drink—amateur hour. Sorry they don’t serve Shirley Temples, geez.”

A theory about North Korea and why it won’t give up its nukes that I’ve seen a few times, this one from Nicholas Kristof: “On my last visit to North Korea, in September, a Foreign Ministry official told me that Libya had given up its nuclear program — only to have its regime toppled. Likewise, he noted, Saddam Hussein’s Iraq lacked a nuclear deterrent — so Saddam was ousted by America. North Korea would not make the same mistake, he insisted.”

Every time I watched Ben Simmons in the playoffs I was reminded of this excellent SB Nation video about how Giannis Antetokounmpo dominates without being able to shoot. And while we’re on the NBA, the league has partnered with the video game 2K to create an eSports league and Zach Lowe got an exclusive to review the court designs.

If you have a baby and have practiced “The 5 S’s” you’ll appreciate this New York Times Mag profile of Dr. Harvey Karp.

On the podcast front, I’ve been enjoying Real Famous, which features interviews with ad people (many of whom are my friends). Paul Feldwick, author of the awesome book Anatomy of a Humbug, is an excellent listen.

I was reminded of this Atlantic article from last year on the intellectual history of computing.

An argument against multi-tasking:

Multitasking, in short, is not only not thinking, it impairs your ability to think. Thinking means concentrating on one thing long enough to develop an idea about it. Not learning other people’s ideas, or memorizing a body of information, however much those may sometimes be useful. Developing your own ideas. In short, thinking for yourself. You simply cannot do that in bursts of 20 seconds at a time, constantly interrupted by Facebook messages or Twitter tweets, or fiddling with your iPod, or watching something on YouTube.

I discovered Andrew McLuhan (Marshall’s grandson) on Medium. He’s got some good stuff (plus it makes me feel slightly better about my own struggles to understand McLuhan that his own grandson is still working through it). Here’s two of his pieces: “This post is a juicy piece of meat.” and Configuring Ground (for kids!).

Read a bunch of stuff about incels after the Robin Hason article. This n+1 pieces is the best of the bunch. It spends a lot of time talking about Elliot Rodger, who was responsible for a series of killings near University of California’s Santa Barbara campus in 2014, and has since become a kind of saint to the incels (which, in case you haven’t read about them before, is a group of young men who consider themselves “involuntarily celibate” and blame women and society for that fact). Here’s one of many strong paragraphs:

You could say the trouble for Rodger started when, around puberty, he began to know—and, in writing, recite—the first and last names of every boy he considered a sexual competitor, while at the same time referring to girls almost always collectively. Girls. Pretty girls. Pretty blond girls. Only three girls (or perhaps, by this time, women) are listed by name in My Twisted World, vis-a-vis dozens of boys (I’m not including family members). By the end of his writing and life, he’s failed to distinguish between any groups of humans at all, to the point where he considers his 6-year-old brother yet another budding Romeo who, because “he will grow up enjoying the life [Rodger has] craved for,” must die. “Girls will love him,” Rodger says. “He will become one of my enemies.” Rodger begs our most individuating question—“why don’t you love me?”—by proving himself repeatedly unable to individuate another. In erotic coupling, the ego finds relief in its equal. But had Elliot Rodger ever found his equal and opposite in another human being, he would, by all indications, have been repulsed. Reading him, I kept remembering Rooney Mara’s kiss-off in The Social Network: “You are going to go through life thinking that girls don’t like you because you’re a nerd.1 [Or short. Or half-Asian. Or bad at football, or not a real ladies’ man, or somehow else disappointing to the ur-dads of America.] And I want you to know, from the bottom of my heart, that isn’t true. It’ll be because you’re an asshole.”

I re-read this excellent piece on “El Paquete” the peer-to-peer media network that operates in Cuba from the same friend Nick I fished with in Missoula.

He also turned me onto this Nautilus piece about learning math as an adult. This bit on chunking stood out:

Chunking was originally conceptualized in the groundbreaking work of Herbert Simon in his analysis of chess—chunks were envisioned as the varying neural counterparts of different chess patterns. Gradually, neuroscientists came to realize that experts such as chess grand masters are experts because they have stored thousands of chunks of knowledge about their area of expertise in their long-term memory. Chess masters, for example, can recall tens of thousands of different chess patterns. Whatever the discipline, experts can call up to consciousness one or several of these well-knit-together, chunked neural subroutines to analyze and react to a new learning situation. This level of true understanding, and ability to use that understanding in new situations, comes only with the kind of rigor and familiarity that repetition, memorization, and practice can foster.

I can’t get enough stories about people cheating the lottery. This one is from the New York Times Magazine. Earlier in the year Huffington Post published “The Lottery Hackers” if you’re into the genre. This nugget from the NYT Mag story about how the lottery generates a random number was pretty interesting:

The computer takes a reading from a Geiger counter that measures radiation in the surrounding air, specifically the radioactive isotope Americium-241. The reading is expressed as a long number of code; that number gives the generator its true randomness. The random number is called the seed, and the seed is plugged into the algorithm, a pseudorandom number generator called the Mersenne Twister. At the end, the computer spits out the winning lottery numbers.

I don’t totally understand what this is, but it’s very cool.

Here’s James Gleick on quantum physics.

The New Yorker reviewed books about Hitler.

If you haven’t heard the Google Duplex calls, go have a listen. Some interesting comments from Twitter:

  • Jessi Hempel: “Reading about Google’s Duplex: Design is a series of choices, and creating voice tech designed to let humans trick other humans is a choice humans are making, not an inevitable consequence of technology’s evolution.”
  • Stewart Brand: “This sounds right. The synthetic voice of synthetic intelligence should sound synthetic. Successful spoofing of any kind destroys trust. When trust is gone, what remains becomes vicious fast.”

Before his iconic rainbow NYC subway ads, Dr. Zizmor wrote a terrible book about caring for your skin.

I never thought to look up what lorem ipsum meant, but my friend Tim did.

Last, but not least, a very good piece from n+1 on the relationship between TV & culture that takes a bunch of different turns. This bit on the Weinstein reporting was particularly interesting to me:

The New York Times’s Weinstein report was a believability project years in the making: it systematized abuse, turned it into a pattern your eye could follow. There were interviews, emails, audio recordings, legal documents; facts were double- and triple-checked. But its paradoxical consequence was to set the bar far too high for every subsequent story whose breaking it had made possible. What’s a little masturbation between friends when the king of Hollywood kingmakers had employed former agents of the Israel Defense Forces to silence his accusers? In one final act of gaslighting, Weinstein made all other abuse look not so bad and all other evidence look not so good.

That’s it for this week. As always, let me know if I missed anything and don’t forget to subscribe. Have a great weekend.

May 11, 2018 // This post is about: , , , , , , , , , , , , , , , , , , , , , , , ,

Remainders: From the aesthetic of Kubrick to the advocacy of Heston

Annnnnd here’s my 10th blog post of the month. Hit my goal. (Might even make it to 11 if I have a burst of inspiration.) Thanks again for reading and encouragement. I’m going for 10 again in May. As usual, feedback welcome and you can subscribe by email here (for those of you reading this via email, thanks and sorry about the wasted words, it just emails exactly what I put on the web).

It’s time for another Remainders. This is my chance to share all the stuff I didn’t get a chance to blog about this week. As for me, I’ve been back and forth from San Francisco again. I wrote one long pieces this week on satisficing and the two strategies of marketing. On the reading front I finished up Artemis, which was easy, but nowhere near as good as The Martian. New book is the Master Algorithm, which is all about the different approaches to machine learning. It’s a bit painful at times, but I’m almost to the other side. If you’re interested in machine learning I’d highly recommend this post from Andrej Karpathy on Recurrent Neural Networks.

Okay, onto the links …

By far the best thing I read this week was the New York Times Magazine story “Why America’s Black Mothers and Babies Are in a Life-or-Death Crisis.” It’s troubling and heartbreaking and shocking. Here’s one small bit:

Black infants in America are now more than twice as likely to die as white infants — 11.3 per 1,000 black babies, compared with 4.9 per 1,000 white babies, according to the most recent government data — a racial disparity that is actually wider than in 1850, 15 years before the end of slavery, when most black women were considered chattel. In one year, that racial gap adds up to more than 4,000 lost black babies. Education and income offer little protection. In fact, a black woman with an advanced degree is more likely to lose her baby than a white woman with less than an eighth-grade education.

Skip the time you’d spend reading the rest of my links and go read the whole article. When you’re done, go donate to the Birthmark Doulas.

Good piece from Felix Salmon on why congestion pricing won’t happen anytime soon in NYC (the gist: to do it right you’d have to lower the tolls on the bridges, but that won’t happen because the Verrazano raked in $417 million in 2017). Felix also had a nice Slate Money episode on brands.

The New Yorker on how Kubrick got the aesthetic of 2001 right:

By rendering a not-too-distant future, Kubrick set himself up for a test: thirty-three years later, his audiences would still be around to grade his predictions. Part of his genius was that he understood how to rig the results. Many elements from his set designs were contributions from major brands—Whirlpool, Macy’s, DuPont, Parker Pens, Nikon—which quickly cashed in on their big-screen exposure. If 2001 the year looked like “2001” the movie, it was partly because the film’s imaginary design trends were made real.

Wired on whether two-factor authentication codes are really random. Answer: They are, but we’re wired to see patterns in things.

Emily Nussbaum is the best TV writer working right now. Here she is on the Roseanne reboot:

The show offers a clever finger trap for critics. Call a hit dangerous and you imply that it’s really quite sexy. And, in fact, the seventh episode, which I won’t spoil, pulls a daring switcheroo, one that may offer a new lens through which to interpret Roseanne’s behavior. It’s not enough. The reboot nods at complexity without delivering—there are good people on many sides, on many sides. If you squint, you might see the show’s true hero as Darlene (Sara Gilbert), a broke single mom forced to move in with that charismatic bully Roseanne. But, if that were so, we might understand Darlene’s politics, too. We’d more fully feel her pain and also that of her two kids, transplanted to a place they find foreign and unwelcoming.

This story about a bot Instagram influencer is the weirdest thing I read this week.

Two Japanese words I learned this week:

  • Tsudonku: “Acquiring reading materials but letting them pile up in one’s home without reading them.”
  • Genchi Genbutsu: “This is a Japanese phrase meaning ‘go and see for yourself’, which is a central pillar of the Toyota Way, the famous management system adopted by the Japanese car company.”

An interesting critique of AI from an article about Zuckerberg and techno-optimism:

This is where the promise of artificial intelligence breaks down. At its heart is an assumption that historical patterns can reliably predict future norms. But the past—even the very recent past—is full of words and ideas that many of us now find repugnant. No system is deft enough to respond to the rapidly changing varieties of cultural expression in a single language, let alone a hundred. Slang is fleeting yet powerful; irony is hard enough for some people to read. If we rely on A.I. to write our rules of conduct, we risk favoring those rules over our own creativity. What’s more, we hand the policing of our discourse over to the people who set the system in motion in the first place, with all their biases and blind spots embedded in the code. Questions about what sorts of expressions are harmful to ourselves or others are difficult. We should not pretend that they will get easier.

Rukmini Callimachi wrote that great Isis piece from a few weeks ago, here she is with a Twitter thread on the latest announcement from the Isis spokesman.

I liked this definition of speed versus velocity from Farnam Street: “Speed doesn’t care if you are moving toward your goals or not. Velocity, on the other hand, measures displacement over time. To have velocity, you need to be moving toward your goal.”

Fact of the week: “More Americans work in museums than work in coal.” (The whole article on the real America is worth reading and was written by Rebecca Solnit who also wrote “The Loneliness of Donald Trump,” one of my favorite pieces of writing from last year.)

Amazon released an Echo update that encourages kids to say “please” to Alexa.

If you didn’t see Lebron dominate the end of the Cavs/Pacers playoff game on Wednesday night, here’s the last two plays: A block and a three. The guy is amazing.

On the other end of the sporting spectrum, the Times got a hold of tapes from a meeting between players and owners and I can’t imagine it making the NFL look worse. Here’s a small example from Buffalo Bills owner Terry Pegula: “For years we’ve watched the National Rifle Association use Charlton Heston as a figurehead … We need a spokesman.” These guys are such bad news.

Last, but not least, I had no idea radio buttons were … radio buttons.

That’s it for this week. As usual, let me know what I’ve missed and thanks for reading. Have a great weekend.

April 27, 2018 // This post is about: , , , , , , , , , , , , , , , ,

Trolley Dodgers

I have to admit I never thought much about why the Los Angeles (previously Brooklyn) Dodgers were called that. It’s just not high on my list of things to look into. However, in listening to the excellent Bowery Boys episode on Park Slope, they explained the origins of the name which were just too good not to share (the podcast is generally excellent — another recent favorite is on journalist Nellie Bly’s trip to a mental institution in 1887). The Dodgers, it turns out, were originally called the Trolley Dodgers. The name came from the danger Brooklynites faced in trying not to get themselves killed by the electric trolleys that crisscrossed the borough in the late-19th century.

The aptly named “Early Sports and Pop Culture History Blog” has a pretty extensive writeup of the name and the dangers that surrounded trolleys at the time. Maybe the best quote comes from The Evening World in 1893 who articulated the danger of the trolleys by excitedly reporting that no accidents had been reporting as of mid-day on the opening of a new trolley line in Brooklyn:

The trolley system was put in operation on one more of Brooklyn’s surface roads this morning. . . . This is the first introduction of the system on Fulton street, and the swiftly moving cars attracted a great deal of attention. Up to noon no accidents were reported. The system will be operated on several other roads within a few weeks.

Anyway, seems like a good fact to impress both sports fans and New York City history buffs.

January 5, 2016 // This post is about: , ,

NYC Christmas Trees

If you have been around NYC during December you’ve definitely seen the Christmas trees lined up in front of stores. I was walking past some this morning and wondered out loud on Twitter whether the sellers needed permits. Not surprisingly, Justin Kalifowitz knew the answer and pointed me to this New York Times story from 2003:

But Christmas tree vendors need neither permits nor First Amendment protection to spread their holiday cheer. They are entitled to what might be called the ”coniferous tree” exception, adopted by the City Council in 1938 over the veto of Mayor Fiorello H. La Guardia. The city’s administrative code allows that ”storekeepers and peddlers may sell and display coniferous trees during the month of December” on a city sidewalk without a permit, as long as they have the permission of owners fronting the sidewalk and keep a corridor open for pedestrians. (The law originally cited Christmas trees, but the religious reference was removed in 1984.)

December 3, 2012 // This post is about: , , , , ,

Dropping the Vowel

At dinner this evening Leila and I got into a conversation about Italian words losing the last vowel (mozzarell instead of mozzarella). If you’re not from the New York area this will sound crazy, but it’s pretty common here (I remember hearing it growing up in Connecticut as well).

When I got home I tried to track down an article I remember reading years ago about this phenomena and while I can’t remember whether this was it, a New York Times article from 2004 offers up some ideas on how this happened:

In fact, in some parts of Italy, the dropping of final vowels is common. Restaurantgoers and food shoppers in the United States ended up imitating southern and northern dialects, where speakers often do not speak their endings, Professor Albertini said.

Liliana Dussi, a retired New York district director for the Berlitz language schools, said many first- and second-generation Italians whose ancestors immigrated to the United States before World War I were informally taught Italian expressions and the names of food, some of which has ended up part of everyday language in New York, New Jersey and Connecticut.

If you want more, this Chowhound thread is pretty excellent.

November 20, 2011 // This post is about: , , ,


It’s time for likemind again. Join us tomorrow if you can make it in NYC (check the website for other cities. Here are the NYC details:

Where: sNice, 45 Eighth Avenue, at West 4th Street, NYC
When: friday april 20, 8am

Hope to see you there.

September 16, 2011 // This post is about: ,