Why Coke Cost a Nickel for 70 Years Video Style
I’ve set a reasonably modest goal for myself of writing 10 blog posts in April. Let’s see if I can get back on this bike (since I really miss it). This is post number 1.
One of my favorite Planet Money episodes (and maybe favorite podcast episodes period) is about why, despite everything we know about economics, Coke stayed five cents for 70 years. I wrote about it back in 2012 and just a few years ago Planet Money did a 3:45 video version of the episode.