You have arrived at the web home of Noah Brier. This is mostly an archive of over a decade of blogging and other writing. You can read more about me or get in touch. If you want more recent writing of mine, most of that is at my BrXnd marketing x AI newsletter and Why Is This Interesting?, a daily email for the intellectually omnivorous.

February, 2011

Big White Box Problem

The challenge of the 'big white box' problem in blogging.
I like this explanation of the value of new services like Quora:
As a blogger, you get good at this: finding inspiration from the things you observe elsewhere in the world and turning that into a unique and captivating blog post. Like getting good at anything, however, this takes time, effort and patience. Three things most people have very little of to dedicate to a pursuit like blogging. This is why, the biggest problem is blogging is the "big white box problem." What, exactly, are you supposed to put in that big white text box when you start on your blog post? What topic should you even begin with? What topic will readers find interesting? It's an intimidating thing to the newly initiated and even the old hands, and particularly to do it well.
Been thinking a lot about this lately.
February 4, 2011
Noah Brier | Thanks for reading. | Don't fake the funk on a nasty dunk.