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You have arrived at the web home of Noah Brier. This is mostly an archive of over a decade of blogging and other writing. You can read more about me or get in touch. If you want more recent writing of mine, most of that is at my BrXnd marketing x AI newsletter and Why Is This Interesting?, a daily email for the intellectually omnivorous.

November, 2011

The Problem with Minimum Viable Product

The problem with minimum viable product and the importance of focusing on building a company, not just a product.
I like this thought from Seth Godin on the problem with minimum viable product:
There's a burst of energy and attention and effort that accompanies a launch, even a minimally viable one. If there's a delay in pick up from the community, though (see #1) it's easy to move on to the next thing, the next launch, the next hoopla, as opposed to doing the insanely hard work of sticking with that thing you already launched.
I have a bunch of issues with the conversation around lean and minimum viable product (probably the biggest of which is any ideology that people get religious about seems a bit scary). The biggest issue I have, though, is that it seems inherently about building products, not companies. There's nothing wrong with that if you're building a little something on the side, but if you're building a company you have a whole bunch of other things you need to also be thinking about, not the least of which is whether you're building a product you're excited about and a company you actually want to work at. I've never heard anyone mention either of these as part of the product development conversation and it makes me sad. Via Ian Sohn
November 6, 2011
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Noah Brier | Thanks for reading. | Don't fake the funk on a nasty dunk.