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You have arrived at the web home of Noah Brier. I currently run Alephic, an AI-first strategy and software partner for marketing's most complex challenges. You can read more about me or get in touch. If you want more recent writing of mine, most of that is in my newsletters BRXND marketing x AI and Why Is This Interesting?, a daily email for the intellectually omnivorous.

January, 2012

Buzzfeed + Politics

Buzzfeed's non-traditional approach to political coverage.
Interesting piece from Mediaite on Buzzfeed Politics: "Buzzfeed’s coverage of the Presidential race is deliberately non-traditional, and likely wouldn’t work as well with an issue that couldn’t presume the same baseline of knowledge from its audience. Nor will it take long for other outlets to mimic what they’re doing; campaign coverage moves and evolves quickly. But Buzzfeed has a head start – smart reporters, savvy infrastructure." I haven't spent too much time there yet, but the concept certainly sounds different.
January 6, 2012
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Noah Brier | Thanks for reading. | Don't fake the funk on a nasty dunk.